| Title | The Man Who Only Wakes Up On Friday |
| Agency | NOSSA™ |
| Campaign | The man who only wakes up on Friday |
| Advertiser | Black Entertainment Television |
| Brand | Bet.pt |
| Date of First Broadcast/Publication | 2018 / 10 |
| Business Sector | Lottery & Gambling |
| Story | Every Friday, Bet.pt launches a promotion with the best odds. Odds so good, that some people don’t even bother to wake up on any other day. To prove it, NOSSA, a Lisbon based agency, created a campaign where you could try to wake him up. The man who only wakes up on Friday, slept in micro website designed for the campaign, where everyone could try hundreds of ways to wake him up: baseball bats, tickles, fire, water, roosters and even a strip tease. There were hundreds of ways to try, but only way to do it: wait, until Friday. |
| Media Type | Digital |
| Length | |
| Account Director | Duarte Durão |
| Creative Director | Nuno Cardoso |
| Creative Supervisor | Rafael Pfaltzgraff |
| Art Director | Sávio Hatherly |
| Copywriter | André Alves Afonso |
| Account Manager | David Ramuzat |
| Account Manager | Maria Inês Vitorino |
| Film Editor | André Almeida |
| Production Company | Bom da Fita |
| Sound Production | Guel |
More Work
SEE ALLChange The News
- BRAND:
- Raparigas da Bola
- AGENCY:
- Havas Lisbon
Mobile phone
- BRAND:
- Raparigas da Bola
- AGENCY:
- Havas Lisbon
Newspaper
- BRAND:
- Raparigas da Bola
- AGENCY:
- Havas Lisbon
Portugal's Rarest Lion
- BRAND:
- Havas Worldwide Portugal
- AGENCY:
- Havas Lisbon
Hang Your Rent
- BRAND:
- DIA / MiniPreco
- AGENCY:
- NOSSA™
Frequencia
- BRAND:
- Ritmo Visual
- AGENCY:
- Ritmo Visual Filmes
Coming OutDoor
- BRAND:
- ILGA
- AGENCY:
- FCB Lisbon